TickerHumNASDAQ · Consumer Cyclical · Travel Services
Booking Holdings Inc. (BKNG)
As of Nov 11, 4:00 PM ET, Booking (BKNG) last traded at $160.21, up 0.60% on the day. Its TickerHum research score is 57/100 (average). It reported revenue of $28.13B for the twelve months ending 2026-09-30, up 8.0% year over year, with a 32.8% operating margin.
Ratings
- Valuation: 94/100 — Strongest input: price / earnings (ttm) 1.0x. Weakest: price / sales (ttm) 4.2x.
- Growth: 73/100 — Strongest input: diluted eps growth (ttm, yoy) +353.3 %. Weakest: revenue growth (ttm, yoy) +8.0 %.
- Profitability: not rated — Not enough data to rate profitability (missing: gross margin, net margin, return on equity).
- Financial health: 37/100 — Strongest input: cash / long-term debt 0.87. Weakest: current ratio 1.11.
- Momentum: 23/100 — Strongest input: 6-month return -0.8 %. Weakest: 3-month return -25.0 %.
- Attention: 55/100 — Strongest input: headlines in the last 7 days 69. Weakest: volume vs 3-month average 0.7x.
- Risk resilience: 56/100 — Strongest input: annualised volatility (1y) 39.6 %. Weakest: max drawdown (1y) -32.7 %.
- Data confidence: 92/100 — Strongest input: quote age (hours) 5 h. Weakest: inputs available 75 %.
Reported fundamentals
| Metric | Value | Period |
|---|---|---|
| Revenue | $28.13B | TTM ending 2026-09-30 · 10-Q |
| Revenue growth | 8.0% | TTM ending 2026-09-30 · 10-Q |
| Diluted EPS | $168.16 | TTM ending 2026-09-30 · 10-Q |
| Operating margin | 32.8% | TTM ending 2026-09-30 · 10-Q |
| Free cash flow | $9.24B | TTM ending 2026-09-30 · 10-Q |
| Cash | $15.81B | as of 2026-09-30 · 10-Q |
| Long-term debt | $18.07B | as of 2026-09-30 · 10-Q |
Source: SEC EDGAR XBRL company facts (CIK 0001075531).
Comparable companies for Booking
Selected by industry, business overlap and scale; these are not necessarily direct competitors.
- Booking vs Expedia (BKNG vs EXPE) — Same industry (Travel Services); market cap 0.25x; shares: hotels, online travel
- Booking vs Airbnb (BKNG vs ABNB) — Same industry (Travel Services); market cap unknown; shares: online travel
- Booking vs Marriott International (BKNG vs MAR) — Same sector (Consumer Cyclical), different industry; market cap 0.93x; shares: hotels
- Booking vs Hilton Worldwide (BKNG vs HLT) — Same sector (Consumer Cyclical), different industry; market cap 0.70x; shares: hotels
- Booking vs Hyatt Hotels (BKNG vs H) — Same sector (Consumer Cyclical), different industry; market cap unknown; shares: hotels
Prices: Yahoo Finance (public) — Free public Yahoo Finance data. Prices may be delayed and are for information only.